brand activations in the fashion and retail world

brand activations in the fashion and retail world

need a partner?

We are not an agency, we are not suppliers.
What we are, is your only trusted partner!

We are not an agency,
we are not suppliers.
What we are, is your only trusted partner!

Our Dynamic and multi-disciplinary team provides integrated services to plan and manage projects in an ever-evolving world.

Why choosing us?

know Wow

WE KNOW BRAND NEEDS​

Thanks to our experience in the industry and our awareness of brand inner-working we are able to achieve your goals

WE GOT IDEAS THAT STAND OUT

Our team is always updated on trends and innovative tools to make your ideas stand out

WE ARE ABLE TO BRING PROJECTS TO LIFE

Through our technical approach we master all the aspect of a project aligning strategy, techniques, planning, budgeting and stakeholder management

“The only real elegance is in the mind; if you've got that, the rest really comes from it.”

ITINERANT POP UPS – TEMPORARY STORES – PRESS EVENTS – CORNERS – TRUNK SHOWS – EXHIBITIONS – FASHION SHOWS – DIGITAL INTERACTIONS –

method

know how

MindSet Method is based on a seamless management from the strategic phase to design and execution.

We are the hub that connects client departments, suppliers and third party entities to deliver your activation.

Through our expertise and our global suppliers network we are your only referent from the concept to the unveiling.

Strategy

  • Process Management
  • Long-term Planning
  • Budgeting
  • Brand Strategy Analysis
  • Touch-point Prioritization
  • UX & Engagement
  • Location Scouting
  • CSR

Design

  • Creativity And Adaptation
  • Sustainability Analysis
  • Physical And Digital Design
  • Mixed Reality Tools
  • Project Engineering
  • Budget-oriented solution
  • Sampling And Mock-up
  • Innovative Technologies

Execution

  • Tender
  • Resource Optimization
  • Supplier coordination
  • Quality/Time/Cost Control
  • Logistics
  • Production
  • Permits
  • Site Management

our services

our activities

BRAND ACTIVATION

Define details, forget problems

CORNER & POP UPS

Fit your idea everywhere

TEMPORARY SHOPS

Exhalt your creativity

EVENTS & SHOWS

Define details, forget problems

ITINERANT ACTIVITES

Live Logistic as an opportunity

SPECIAL PROJECTS

Think big Act wisely

GLOBAL PARTNER – BRAND ACTIVATIONS – IDENTITY – BRAND AWARENESS – CONVERSION – POSITIONING – CSR CERTIFIED – UNIQUE REFERENT – TECHNICAL PARTNER – TECHNICAL CONSULTANT –

Physical + digital = phygital

go beyond phYsical experiences

While “Metaverse” hype is gaining traction, people is getting accustomed to MIXED REALITY EXPERIENCES and ONMYCHANNEL UX.

MindSet enrichs its core expertise in physical activations with the tools needed to extend the reach of your activations beyond the constraints of space.

Portfolio

Our works

HARRODS CHRISTMAS TAKEOVER

Monumental Temporary Installations for one of the most iconic Italian fashion Brands, declined and delivered starting from the creative & strategic phases to the unveiling managing more than one hundred stakeholders (mall, departments and suppliers).
Dolce-e-Gabbana-Logo

RETAIL IDENTITY

Guided by a sustainable approach we created and delivered the Retail Identity of an emerging cosmetic on-line brand declining for the first time shapes, materials & tools into physical spaces (pop-up, windows, displays, …)
syster

Portfolio

Our works

WINDOW FULL-DRESSING

Thanks to our certified network of suppliers we had the chance to deliver cutting-edge projects for world-renown brands garanteeing timing and budget targets, with customizes turn-key solutions.

Eye-cathing Temporary pop-up & Windows

Realized and installed in Milan, Rome & London in two weeks thanks to the usage of new technologies and automations.
gcds-logo

CONCEPT DESIGN & DEVELOPMENT

Concept Design & Application for one of the most important cinematographic Italian market fair - in Palazzo Barberini, Rome.
We integrated the traditional process with virtual reality and virtual tours giving the possibility to live the experience in this renowned location.
MIA-logo

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